McGrigor: “VisitScotland must do more for smaller Highlands and Islands tourism operators”

Highlands and Islands MSP Jamie McGrigor has said VisitScotland must do more for smaller tourism operators in the Highlands and Islands.

Following a meeting today with VisitScotland.com Chief Executive Marco Truffelli, the Conservative Tourism Spokesman said if the tourism body was to be of value it must make a substantial difference to the small establishments such as B&Bs which Mr McGrigor described as the backbone of the industry

Mr McGrigor is currently surveying tourism operators across the Highlands and Islands on the performance of VisitScotland and said responses so far were largely critical of the body.

Jamie McGrigor said “This was a very useful meeting for me and I am arranging a visit to Visitscotland’s call centre in Livingston to see for myself how they handle enquiries.
”Certainly the responses I have received so far from my survey suggest that enquiries are not being handled properly, and that the restructuring of Scotland’s tourism industry continues to cause concern and even anger.

“For example, if Visitscotland.com is to be of value, it must make a substantial difference to the small establishments that are the backbone of the industry. The views I have so far received from my survey suggest that this is simply not the case.

“Only 15 per cent of inquiries to Visitscotland.com last year actually generated bookings. That cannot represent good value for money and VisitScotland must do more to help the smaller tourism operators across the Highlands and Islands”.